2010

TOOLS for MEN

A proposal for tools that create a century’s worth of value and enjoyment.

The “Centennial Collection” offers tools for creating the next generation of lifestyle culture and bases its theme on “everlasting heirloom tools that enable the enjoyment, the sustaining, and the continuation of the lifestyle culture.
” Unlike tools that are mass produced for mass consumption, tools in this collection will be limited editions designed for long-lasting use and to suit individual needs, and as such, developed and offered as “tools that match each individual’s characteristic and his sense of value, and will be treasured by him, or sent as gifts,” tools that can be admired for their craftsmanship,” tools that can offer the charm as well as the vibrant culture of Niigata, and build a system that will create and support an even better lifestyle culture.”

  • Business Time


    Enjoying one’s work improves one’s abilities and one’s tastes. We are pleased to present tools to enhance that personal development.
    Working is not just about earning an income but also an opportunity to express oneself and develop personally. Our collection of tools is exactly suited to this development.

  • Pride & Style (Business Time)

    Enjoying one’s work improves one’s abilities and one’s tastes. We are pleased to present tools to enhance that personal development.

  • My Time


    There are many different ways to spend one’s free time – that is what makes one’s lifestyle so rich and varied. These tools are the ideal accompaniment to this diverse lifestyle.

  • Private (after 5)

    Once work has finished, the precious time before sleeping.How one spends this precious time determines one’s lifestyle.

  • My Time (Weekend)

    The weekend provides more time to enjoy one’s chosen pursuits.
    To provide tools to enjoy cooking which is one of the basic pleasure in the life, also to provide the beautiful tools suitable to Japanese bonsai culture in order to create the beautiful existence involving with nature.

  • Second Life (Holiday)

    Holidays give us an opportunity to experience a completely different way of life.
    To introduce the tools to enjoy the nature which is impossible to manage at home.